Use of Competitors Trade Marks and Comparative Advertising in the United Kingdom and Europe Posted By : Leigh Ellis

Ordinarily use of competitors trade marks amounts to a trade mark infringement and/or passing off. However the Trade Marks Act 1994 (TMA) and European legislations legitimise use of competitors trade marks provided that the use takes place in a particular way, and certain tests are satisfied.

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Use of Competitors Trade Marks and Comparative Advertising in the United Kingdom and Europe Posted By : Leigh Ellis

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